It’s always important to have a good understanding of a social media platform’s demographics before starting a new campaign. But before you take any action, read these four quick steps to help you get your brand ready for selling. We know you’re excited about the prospect of leveraging all of those shoppers on Pinterest. Getting your brand ready to sell on Pinterest In fact, the next section is the steps you need to take before you start selling on Pinterest. So find your target audience, get your products in front of them and wait for those dollar signs to start rolling in, right? That’s about 150 million potential new customers buying your products. Nearly half of all users are logging onto the site just to shop. We’ve already covered that 89% of US pinners on the platform are using it specifically to plan out purchases and research products, but that’s not all you need to know. This is all the more reason why your brand should make the most of this platform and, most importantly, learn how to sell on Pinterest. In fact, 89% of US pinners use Pinterest to research purchasing decisions.Īnd with Pinterest boasting 320 million monthly active users, that is a lot of people going to this one platform just to shop. What started out as a platform for finding new recipes and DIY ideas has turned into a major shopping search engine.
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